Overview
Continuing economic activity and growth in developed, transitional and emerging economies has created excellent career opportunities, in both the public and private sectors, for those with demonstrable Human Resource Development skills.
This program has been designed for those with an interest in human resource development, training and personnel management, communication, management and marketing who seek a recognized qualification in order to improve their workplace performance and enhance their career and employment prospects. It is also suitable for those who may be working, or want to work in the Advertising, Sales, Print and Electronic Media, and PR environment.
Vision
To provide students with a qualification that will enable them to progress to higher-level marketing, managerial or communications studies at a later stage in their business or academic.
Mission
To ensure that students are able to develop both academic knowledge and practical management, human resource development and communication skills.
Courses
Media Marketing, Public Relations, Human Resources Development, Secretarial, Newspaper Reporting, TV & Radio Presentation, Radio Sales & Marketing, Akan News Presentation, Sports & Commentary Presentation.
Objectives
To enable students to understand and identify consumer needs and trends.
To provide an understanding of the importance of pricing and pricing strategies.
To develop an understanding of business language and negotiations.
To enable students to develop and apply advertising and promotional strategies.
To enable students to understand and apply human resource theory in the working environment.
To understand the importance of human resource development to the success of a business.
To increase and enhance employment opportunities within the human resource development industry.
To enable students to secure a career in print and electronic media.
Target
Professionals, workers, youths, religious leaders, social & public interest groups, artisans, community leaders, women groups, etc.
Duration
Twelve (12) Weeks advanced certificate program.
Certification
On successful completion of the Program, students are awarded Advanced Graduate Certificate of Completion in the respective Subject Area from the Center or its Affiliates.
Entry Requirements
Applicants should note that the following entrance qualifications are recommended for those wishing to undertake this program. A first Degree, Diploma or Highest National Diploma (HND), SSCE, NVTI, BECE or other.
Courses
Marketing, Public Relations, Human Resources Development, Secretarial, Newspaper Reporting, TV & Radio Presentation, Radio Sales & Marketing, Akan News Presentation, Sports & Commentary Presentation.
