The Western Regional Minister, Mr Kwabena Okyere Darko-Mensah, has launched a phenomenal book on tourism in the Western Region.
The book dubbed, “Discover Western Region” was written to market tourist attractions in the region and to attract investors to the region’s enormous tourism potential.
The book highlights the region as Ghana’s top travel location for a honeymoon, a memorable holiday, some relaxation, and recreation.
It also gives you at least fifty-three (53) reasons why you should visit the sites.
Speaking at the launch, Mr Darko-Mensah said the purpose of the book was to stimulate one’s interest in paying a visit, by providing such a well-written book.
He outlined some major moves to further promote tourism in the region and said the book will serve as a traveler’s guide to tourism in the Western Region and promote it as “Ghana’s Tourism Heaven.”
Mr Frederick Agyemang, Western Regional Coordinating Director said the tourism sector leads in employment and is therefore an economic pillar providing jobs and opportunities, most notably for women and the youth.
He added that tourism has been a central and most important part of the country.
He stated that tourism remains a significant contributor to Ghana’s GDP and continues to attract foreign investment.
Mr Agyemang indicated that the Western Regional Co-ordinating Council (WRCC) under the leadership of Mr Darko-Mensah has been keen on promoting the tourism business in the Region.
He commended the Regional Minister for his vision and efforts to document what he considers a very comprehensive document of the tourism industry in the Region.
“This is particularly an important development, as the book will surely fill the current gap in the public understanding of the role of the Tourism industry in the Ghanaian economy”, he emphasized.
In a speech read on his behalf, Mr Kwaw Ansah, Founder of Bisa Aberwa Museum noted that it was the first time a Western Regional Minister has cared enough about the region to take steps to advertise it to tourists and investors from his own resources.
He defined the book as a fast-paced, racy collage of photographs presenting the Region at a glance.
“Racy, yes, but also painstakingly detailed”, he stressed.
He noted that the intent, spirit, and content of the book will shape the future of how the Region sells its tourism and investments.
Nana Kobena Nkestia V, Paramount Chief of Essikadu Traditional Area who chaired the occasion was impressed with the effort of the minister for having time to put up such a book despite his busy schedule.
He recommended all and sundry to get a copy of the book to know more about the region in terms of its tourism potential.
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